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Introductory pricing for early supporters of a new show backed by an established creative community.
About Center Yourself
The Format: Bi-weekly episodes (60-90 mins) featuring intimate conversations about the creative process, artistic journey, mental wellness, and personal growth. Available in both video and audio formats.
The Host: Nate Winter teaches notable guests how to throw pottery on the wheel while conducting deep, meaningful interviews.
Distribution: YouTube, Spotify, Apple Podcasts, plus viral short-form clips across Instagram, TikTok, and Facebook.
Launch Date: January 20th, 2026 (Pilot Episode)
Release Schedule: Every second and fourth Tuesday of the month
Note: Episodes 1-4 are already filmed. Current opportunities focus on host read ad reads, visual overlays, and social clip distribution.
Upcoming Episode Schedule
Transparent release calendar with confirmed notable guests
Example: Episode 1 with Grammy-winning songwriter Dave Gutter launches January 20th, 2026 (ad-free pilot)
Episode 2
AVAILABLE FOR SPONSORSHIP
Guest: Mauricio Handler
Company: Aquaterrafilms
Release Date: March 24, 2026 (3/24/26)
Format: 60-90 minutes, Video + Audio
Episode 3
AVAILABLE FOR SPONSORSHIP
Guest: Adam Ayan
Company: Ayan Mastering
Release Date: April 14, 2026 (4/14/26)
Format: 60-90 minutes, Video + Audio
Episode 4
AVAILABLE FOR SPONSORSHIP
Guest: Scott Fuller
Company: Wilderness Studio
Release Date: April 28, 2026 (4/28/26)
Format: 60-90 minutes, Video + Audio
Episode 5 and Beyond
Coming Soon Multi-episode partners for Episodes 2-4 receive priority consideration and pricing for future episodes.
Note: Episode 1 launches January 20th, 2026 as an ad-free proof of concept. Sponsorships begin with Episode 2. We're allowing an 8-week grace period from the pilot airing to the following episodes beginning to air consistently. This helps us accurately gauge the success of the concept and ensure proper promotion for a successful launch.
New Show, Established Audience
Center Yourself is a new podcast, so we're offering introductory launch pricing that reflects the early stage while leveraging the existing Nate Winter Studios audience and reach.
What We Have
- 13+ years of audience trust across platforms
- 37.7M+ organic views in 2025 (zero ad budget)
- Notable guest caliber (Grammy winners, award winning film makers)
- Multi-platform distribution reach
What We're Building
We're building something special. Early sponsors get accessible pricing + association with a high-trust brand. This is launch pricing designed for small brands, local businesses, and emerging companies to participate.
Who's Listening
Demographics
- Age: 72% under age 35 (Millennials & Gen Z)
- Gender: 65% Female
- Location: 60% North America, 25% Europe, 15% APAC
Psychographics
- Creative professionals, makers, and educators
- Values process over product
- High-intent learners investing in quality tools
- Interests: Ceramics, Art, Music, Mental Wellness
Engagement Insight: Our community generates 4.5x higher comment rates than the industry average, indicating deep retention and active participation.
À La Carte Sponsorship Options
Mix and match to fit your budget. We can accommodate 4-7 sponsors per episode.
Our pricing is designed for accessibility. Small brands, local businesses, and emerging companies can participate alongside established partners. Each ad read includes host-read delivery, permanent episode placement, show notes inclusion, supporting social distribution, newsletter mention upon episode release, and performance reporting after the 30-day tracking window. Additional integrations available for multi-episode or launch partners.
Host-Read Ad Reads
Flat-Rate Pricing: We're using a conservative 50,000 downloads/listens benchmark to create transparent, predictable pricing for our pilot season.
Launch Pricing: We're offering 50% off industry-standard CPM minimum rates. This introductory pricing won't last, early sponsors lock in exceptional value.
Pre-Roll
Industry Rate: $750 (50K × $15/CPM)
$37550% Launch Discount
Duration: 15-20 seconds
Placement: Episode opening after intro
Includes: "This episode is brought to you by" + clean CTA
Availability: 2 slots per episode
Best for: Brand awareness and driving traffic. Perfect for testing podcast advertising before committing to larger placements. Gets your message in early when listeners are most engaged and ready to hear from sponsors.
Mid-Roll
Industry Rate: $1,250 (50K × $25/CPM)
$62550% Launch Discount
Duration: 30-45 seconds
Placement: Natural content break (highest attention)
Includes: Personal story/context, show notes link
Availability: 2 slots per episode
Best for: Deep storytelling and brand connection. The highest attention placement where Nate can share personal context about why he uses your product or service. Ideal for conversion-focused campaigns and building authentic brand relationships with an engaged audience.
Post-Roll
Industry Rate: $500 (50K × $10/CPM)
$25050% Launch Discount
Duration: 15-20 seconds
Placement: End of episode before outro
Format: Thank-you + reminder CTA
Availability: 2 slots per episode
Best for: Final call-to-action and reinforcement. Reaches dedicated listeners who stay through the entire episode, highly engaged audience members. Perfect for reminder CTAs, special discount codes, or thank-you messaging.
Artist & Studio Spotlight
Industry Rate: $500 (50K × $10/CPM)
$25050% Launch Discount
Duration: 15-20 seconds
Format: "Today we'd like to celebrate..."
Perfect for: Promoting workshops, courses, studio events, artist collaborations, or creative work
Availability: 1 slot per episode
We dedicate this spot in every episode to highlight fellow artists and studios. Share your upcoming workshop, showcase a new collection, or promote your creative services to an engaged maker community.
Pricing Note: Pricing based on a conservative 50,000 downloads/listeners benchmark for our pilot season. As download metrics are established, rates will adjust to reflect actual performance. Bonus for early sponsors: If your episode or content outperforms our benchmark, consider it a bonus, all pilot season payments are flat-rate and will not be re-calculated.
Amplify Your Sponsorship
Extend your reach beyond the podcast episode
Social Media Distribution Package
$375Includes:
- Tagging and caption mentions on all Center Yourself content within bi-weekly promotional cycle
- 1 collaborative post of short-form content (product demo/testimonial)
- 1 story with swipe-up link to your product or website
- Exposure across 37M+ annual social media view ecosystem
Maximum visibility: Your brand reaches audiences across Instagram, Facebook, TikTok, and YouTube through our established content distribution channels.
Future Episode Integration Opportunities
Available starting with Episode 5 and beyond. Early commitments receive priority consideration and locked-in pricing.
Coming Soon: Deeper Integration Options
As we move beyond the pilot season, we'll be introducing premium integration opportunities including:
- Sponsored Question - Editorial integration within guest conversation
- Product Placement on Set - Visual presence throughout episode
- Branded Segment - Recurring "brought to you by" content blocks
- Title Sponsor - Premium episode naming rights
Multi-episode partners for Episodes 2-4 receive priority access and locked-in pricing for these future opportunities.
Full Episode Sponsorship
Become the exclusive partner for an entire episode - flat-rate pricing for simplicity
Full Episode Sponsor
Industry Rate: ~$5,000+
$2,50050% Launch Pricing - Flat Rate Per Episode
Includes:
- Exclusive advertising space - no competing sponsors
- Pre/Mid/Post-Roll host read ad reads
- Prominent mentions in episode description and show notes
- Social Media Distribution Package across all platforms
- Newsletter mention to subscriber list
- Episode tagging and credit as "Presented by [Your Brand]"
- Priority placement scheduling and guest alignment
- Performance reporting after 30-day tracking window
Premium value: Own the entire episode with maximum visibility and zero ad clutter. While we use CPM benchmarks to establish fair pricing, full episode sponsorships are flat-rate to keep things simple and predictable. Perfect for brands seeking strong association with specific guests or topics.
Commit Longer, Get More
Multi-episode commitments receive priority placement and discounted rates
2-Episode Commitment
SAVE 10%Benefits:
- 10% discount on total sponsorship value
- Locked-in pricing
- Priority placement scheduling
Example: Mid-Roll ($500) × 2 = $1,000 → $900
3-Episode Launch Partner
SAVE 20%Benefits:
- 20% discount on total sponsorship value
- "Founding Partner" recognition in episode intros
- Featured in podcast launch announcement
- Priority for future seasons
Example: Mid-Roll ($375) × 3 =
$1,250 → $900 (save $225)
Honest Transparency
The Reality
Center Yourself is a new show. We're not pretending to have proven download metrics yet.
Our pricing reflects early-stage podcast reality while offering association with an established creative brand.
The Value
What we DO have: 13+ years of audience trust, 37.7M+ views across platforms, and notable guest caliber.
$250–$625 price points feel safe. You're not "betting" on unproven performance.
Sponsor Mix & Balance
We curate our sponsor mix to protect listener experience and your investment. We reserve the right to decline sponsorships that don't align with our values.
Category Guidelines
- Preference for non-competing brands in same episode
- Category protection available (additional fees may apply)
- Ideal sponsors: Quality-focused, craft-oriented, community-minded
Categories
Ceramics supplies, studio equipment, creative software, education platforms, art materials, wellness brands, music brands, workwear, etc.
Why Podcast Sponsorship Works
How CPM Tracking & Payment Works
We use conservative CPM benchmarks and fixed reporting windows, so brands know exactly what they're paying for without chasing moving metrics.
Flat-Rate Pricing
Key Point: While we use CPM logic to establish fair pricing, all partnerships are flat-rate to keep things simple and predictable.
- Agreement signed with clear deliverables
- Invoice sent with Net 30 terms
- 50% minimum deposit due upon signed agreement
- Remaining balance due on delivery
- Performance report delivered after tracking window
Sponsor Protection: If the episode or content outperforms our conservative 50K benchmark, you win, no additional charges. All pilot season payments are locked at the flat rate, regardless of performance.
Tracking Windows
Podcast Ads: CPM tracked for 30 days post-episode release
- Standard industry practice
- Captures primary listener engagement
- Ad remains in episode forever (bonus exposure)
- No retroactive billing after 30 days
Social Media Clips: Tracked for 30 days after posting
- Covers Facebook, Instagram, TikTok, and YouTube
- Captures organic reach window
- Content remains live indefinitely
- Long-term educational content value
Ad Lifecycle & Reporting
Podcast Ad Lifecycle
Your ad lives in the episode forever
- CPM calculated on 30-day tracking window
- Episode remains in catalog permanently
- Listeners continue to discover over years
- Additional listens = bonus exposure (no extra charge)
We report initial performance only, but your sponsorship continues delivering value as the viewership compounds over time.
Social Clip Lifecycle
Content posted across all platforms
- Facebook, Instagram, TikTok, YouTube
- CPM tracked for 30 days post-publication
- Clips remain posted indefinitely
- Evergreen educational content continues to be discovered
- No ongoing obligation or additional billing
Your brand benefits from long-tail discovery as our audience grows, at no additional cost.
Performance Reporting
Simple, transparent reporting delivered after the 30-day tracking window
Podcast Sponsorship Report Includes:
- Episode name and release date
- Ad placement(s) within episode
- 30-day download & stream count
- Platform breakdown (Spotify, Apple Podcasts, YouTube, etc.)
- Calculated CPM based on actual performance
Social Clip Report Includes:
- Platform (Facebook, Instagram, TikTok, YouTube)
- Direct link to clip
- 30-day view count
- Engagement metrics (likes, comments, shares)
- Reach and impressions
No heavy dashboards. No chasing moving metrics. Just clean, professional reporting that shows what you paid for.
Getting Started
1. Discovery Call
15-minute conversation to discuss goals, episode availability, and match you to appropriate placements.
2. Proposal & Script
Receive pricing confirmation. We draft ad read for your approval. One round of revisions included.
3. Production & Delivery
We record and integrate your sponsorship. Deliver episode + any add-ons. Provide performance reporting after 30-day window.
Timeline: 2-3 weeks lead time • Payment: 50% deposit, 50% on delivery • Rights: Sponsors get usage rights for clips
Common Questions
Why is pricing lower than other podcasts?
We're a new show offering launch pricing. As our metrics grow, rates will adjust accordingly. This is your chance to get in early.
Can small businesses afford this?
Absolutely. That's the point. $250 entry points make podcast advertising accessible to local and emerging brands.
How many sponsors per episode?
Typically 4-7, depending on mix. We balance revenue with listener experience.
How is CPM tracked?
We use a fixed 30-day window after episode release (podcast) or clip posting (social). This is industry standard and keeps reporting clean and predictable. No ongoing billing.
Can I write my own ad copy?
Yes, but we'll adapt it to sound natural in Nate's voice for better performance.
How long will my sponsorship be discoverable?
Forever. Podcast episodes have a 4-6 year active lifespan in search. Social clips remain posted indefinitely. We track performance for 30 days, but content continues delivering value long-term.
What platforms do social clips go to?
All major platforms: Facebook, Instagram, TikTok, and YouTube. This gives you multi-platform exposure from a single sponsorship.
Is payment based on performance or flat-rate?
Flat-rate. While we use CPM benchmarks to establish fair pricing, payment is fixed upfront (50% deposit, 50% on delivery). No surprise bills or variable charges.
Quick Pricing Reference
All pricing based on CPM (Cost Per Thousand downloads/impressions)
| Placement | Industry Standard | Your Launch Price (50% Off) | Availability |
|---|---|---|---|
| Pre-Roll (15-20s) | $900 (50K × $18/CPM) | $375 | 2 per episode |
| Mid-Roll (30-45s) | $1,250 (50K × $25/CPM) | $625 | 2 per episode |
| Post-Roll (15-20s) | $500 (50K × $10/CPM) | $250 | 2 per episode |
| Artist & Studio Spotlight (15-20s) | $750 (50K × $15/CPM) | $250 | 1-2 per episode |
| Social Media Distribution Package | — | $375 | Per episode cycle |
| Multi-Episode Discount | — | Additional 10-20% off | 2+ episodes |
Pricing Explanation: All rates based on conservative 50,000-download benchmark for pilot season. Example: A Mid-Roll at $625 represents 50% off the industry standard of $1,250 (50K × $25/CPM).
Let's Build Together
We're filling sponsor slots for Episodes 2-4 now. Early supporters get the best pricing and founding partner recognition.
From $250 pre-rolls to multi-episode partnerships, we'd love to work with you.
Available on all major podcast platforms
Get In Touch
Email:
[email protected]
Website:
www.natewinterstudios.com
Social Media:
Instagram: @natewinterstudios
Facebook: @natewinterstudios
TikTok: @natewinterstudios
YouTube: @natewinterstudios
📅 Schedule your 15-minute discovery call to discuss available slots.
Center Yourself Podcast • Nate Winter Studios • 2026 Launch Partner Guide